  Click for info by Skip Cohen It's a typical Sunday, and while I'm off-track from marketing and business, my thoughts this morning will hit home with many of you. One of the only publications I read anymore, which comes in hard copy every week, is The Week. My Dad got me started years ago, and it's my ongoing link to the outside world. In last week's publication in their regular feature called "The Last Word," the article shared profile stories of what people feel after a year in isolation. The article originally appeared in The Washington Post and was used with permission in The Week. The title of the article was "One year of isolation," and the subtitle says it all: At the anniversary of the pandemic, said The Washing Post, we have all had to get used to living apart. These are some of the stories of a year in which travel, school, ceremonies, and even touch disappeared. I'm sharing only the subtitles related to each person in the article to set the stage for my point this morning.
Well, the article was incredibly reflective. It got me thinking about the last year and what I've missed the most. We're an industry built on a foundation of capturing memories. Yet memory-making moments suddenly became so limited. There were minimal opportunities to capture. But for me, most of all I've missed contact with friends.
It's that excitement in the air at a convention and the hugs that come with seeing people you've missed. I've mastered Zoom, Skype, and even Facetime - but nothing beats a live hug. Nothing tops the laughter and pure joy of reuniting with people you love, respect, and have shared chapters of your life with. But over the last year, the glass was always half full, and in place of that time directly with friends, Sheila and I found we grew a little closer every day. We got to know each other better, and the two pups became a project to maintain the change in lifestyle and loss of freedom. So, what's the piece of the puzzle over the last year you missed the most? The pandemic's grip is slowly loosening, and we're getting back to normalcy, but I'm not sure what normal really is after the last year. There's certainly a deeper appreciation for so many things we took for granted. Wishing everybody a day to recover those pieces of your puzzle you've been missing for the last thirteen months. Make it a day to bring back great memories and, most important of all, more smiles in your life. And let's get back to those eleven-second therapeutic hugs I used to write about. Happy Sunday!
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 by Skip Cohen It's Sunday, and if you've followed me for even a short time, you know I'm about to run amuck from the topic of marketing. Sunday is my day to step into the world outside business, and with the pandemic slowly (very slowly) moving behind us, I was thinking about how Sheila and I got through it. Like most of you, we've been isolated from friends and family for over a year. We chose to hunker down and ride out the storm. I have fewer respiratory issues than Sheila does, so I've been doing the food-shopping, typically at 7:00 am on Sunday mornings - before the no-mask wonders show up. We've cooked every meal at home, mastered a couple of fun cooking techniques, and put on the "Covid 15," which we're walking every morning now, trying hard to shed. Through this entire nightmare, it's time I paid tribute to our therapists, Dr. Lucy and Dr. Belle. I wrote about losing Molly the Wonder Dog in February 2019. Like everyone who loses a dog, I was devastated. Nine months later, we decided it was time to get back into the dog world - only this time it was two fur-balls joining the family. For the first three months, just about every day, I questioned our decision. Most of the time, Sheila and I would look at each other and say, "What made us think at our age we could handle two puppies?" Then we'd laugh and refocus on training. When the pandemic hit in full force, the four of us really did become a family. Our days kicked off with getting the girls out, typically our morning walk around the neighborhood, and on and off through the day, it was puppy playtime. They've filled our life with chuckles and an occasional scream - but big smiles every day. Over and again, I've thought about how lucky we are to have them with us, and the love for these two knuckleheads just keeps growing. I thought our experience was pretty unique until I called our vet to get them in for their annual checkups and shots. I was told that through the pandemic, "Everybody got a pet!" As a result, they're five months behind on available appointments. That brings me right to my point - our pets help fulfill our lives. While there are no words to describe how much we've missed friends and getting together, our "therapists" have kept us focused on laughing and smiling every day. Sheila and I got our second vaccine shot this past week, and there's finally light at the end of the tunnel. But over the last year, it was Lucy and Belle who helped us stay focused on our hearts and, in fact, each other. Dogs are not our whole lives, but they make our lives whole! Roger Caras Wishing everybody a day loaded with smiles and hope for the future and a return to some level of normalcy. It's going to be slow, but still faster and the right direction away from what we've all dealt with for the last twelve months. And if you've got a pet therapist, dog, or cat, they deserve a couple of extra treats today because they guided you through the storm.
Happy Sunday...or Monday if you're on the other side of the world! We can't always control the timing of our plans, but we can have fun along the way. Friends don't care if the project is finished; they just want to be a part of the magic of life. Look at things from a new perspective. Laugh. Be grateful you're where you are at this moment. Don't worry about trying to hurry the future along. Look for the joy in life now. Melody Beattie  by Skip Cohen Part of the fun of writing Sunday Morning Reflections is simply heading into any topic that moves me at the moment. Well, I just spent almost an hour staring at my computer and thinking. Along the way, there was plenty of procrastination as the pups wandered into my office to play. I got down on the floor to participate in the pure joy of a let's-abuse-Dad moment. That's when it hit me, how downright awful the last year has been, but how proud I am that we made it through it all. And while it's still not over, we got our first vaccine shot, got out yesterday to the mall, and did a few errands. It was a day of just routine chores, but it was part of Melody Beattie's "magic of life." Two days ago, we met a neighbor for the first time. We've been waving and nodding to each other for years but never actually talked directly. We were out for a walk, and so was he and his wife. It was great to finally meet him, and as we walked away, I looked at Sheila and said, "Oh my God, we shook hands." Just go with me on this. Think about the last year and the level of isolation we've all been through. Even though we immediately grabbed the hand-sanitizer when we got home, we'd shaken somebody's hand! It was terrific and seems so damn stupid to write about. Here's my point - all we've got is RIGHT NOW. It's this very moment in time we need to appreciate. We can't do anything about the mistakes we made yesterday, and spending time wishing we could turn back the clock only wastes the energy we could use to live today to its fullest. I still love looking in my rearview mirror, but only to give me the energy to create more memories. Two of our honorary "kids" sent us the picture of Sheila and me above. It was an all-u-can-eat snow crab night at a restaurant in Sarasota. The four of us were out together. It was two years ago, and it helps set the tone for today - Smiling more and bitching less. There's so much we all took for granted before the pandemic. Now is the time to appreciate the pure joy of the littlest things - from a handshake to just a run to the market. Like everyone else, I know I've wasted time wishing things were different. I miss friends, family, and freedom - but as it all slowly starts to come back, I'm not going to waste a minute not smiling. Wishing everybody a Sunday filled with time to feel great and appreciate the moment - right now! You can dream a little dream or you can live a little dream. I'd rather live it, 'cause dreamers always chase but never get it." "No Regrets," Aesop Rock Happy Sunday or Monday if you're on the other side of the world. Wherever you are don't waste time on yesterday and tomorrow isn't here yet. Just savor today!
 “The pessimist complains about the wind. The optimist expects it to change. The realist adjusts the sail.” William A. Ward  by Skip Cohen
A few months back, Sheila and I got in the habit of each picking a motivational writer and, over breakfast, reading a short thought for the day. While it's not something I ever thought I'd enjoy doing, it's terrific. It gives us a daily anchor, especially through the last year of being somewhat isolated. This morning, Melody Beattie really hit home, tying into something I've noticed repeatedly with many of you over the last few months. "There is always someone else to take the fall if our plans don't work out: "I would have been more successful, but the economy was slow this year." "Well, that sounds nice, but my therapist says that I should avoid too much stress." "I wanted to do that, but my husband didn't like the idea." What a frightening prospect it is to take your life into your own hands, to decide whether or not you will accept full responsibility for all of your actions and choices. What an amazing - and sometimes terrifying - freedom complete responsibility for actions brings! Sometimes we make mistakes. Sometimes we stumble and fall. But oh, the feeling when ou finally get it right, when you decide to take that step and it works! That when you discover that those fragile butterfly winds on your back are not there just for ornamentation. You can Fly! Take charge of your life. Take responsibility for your actions. Ultimately no one chooses what you will do but you, anyway. Enjoy the freedom. You've had it all along." And here's my point: I'm tired of photographers who blame everything on the pandemic. I'm not suggesting business hasn't changed, or for that matter, that revenue didn't disappear. But I'm seeing so many artists who continued to build relationships with their clients, offered support during the toughest of times, and worked to expand their skill set. Now, as things slowly change and we get back a little normalcy, they're in the perfect position to bring back some of the last year's business. Hunkering down is about your health - NOT about your business! And there's time now to rebuild and regain the momentum you had before the pandemic.   Click for more information by Skip Cohen
Sunday Morning Reflections has become a significant part of my routine. What I write about is often as much for my benefit as I hope it helps you. This past week I've been struggling with the pandemic. While I've got this reputation of being the industry cheerleader, and many good things are going on, there are times when it's hard to focus. Like so many of you, I miss time with friends, and I miss the freedom to go out anywhere I want. Zoom, Facetime, Skype - they're all great for keeping in contact, but they don't keep us in touch. As I sat down to write this morning, I struggled with needing to simply hug a friend. One of those big bear hugs, or bro-hugs, or the hugs I used to write about - long hugs lasting at least eleven seconds and proven to be therapeutic! Stuck for a topic without sounding like a pandemic victim and whiner, I turned to Melody Beattie. Today, November 22, she wrote a piece called The Magic of Gratitude and Acceptance. Here's an excerpt: Gratitude and acceptance are two magic tricks available to us in recovery. No matter who we are, where we are, or what we have gratitude and acceptance work. We may eventually become so happy that we realize our present circumstances are good. Or we master our present circumstances and then move forward into the next of set of circumstances. If we become stuck, miserable, feeling trapped and hopeless, try gratitude and acceptance. Once again, Beattie came through - and remember, she wrote this in 1990, but the message is timeless. And while you might think it's a little too simple and even trite - we all need a reminder of where to set focus when a camera isn't in our hands! So, I had a choice - I could remain stuck, miserable, and trapped or look around me and take a big breath of appreciation. It's going to be a strange Thanksgiving this year, but even the pandemic can't take away the gratitude I feel for the life I have, Sheila, my family, friends, two very special puppies, and all of you. That means I have no choice but the winning combination of acceptance and gratitude. And regardless of how spiritual you may or may not be, Melody's close was so relevant: Today, God, help me let go of my resistance. Help me know the pain of a circumstance will stop hurting so much if I accept it. I will practice the basics of gratitude and acceptance in my life and for all my present circumstances. We're all struggling with variations of the same circumstances - leaving us two great options, accepting the challenges in our lives and gratitude for everyone and everything that will get us through this. Wishing everybody a great day ahead and a pre-Thanksgiving week that helps you stay focused on everything you have in your life instead of what's just beyond your reach. Happy Sunday or Monday if you're on the other side of the world.   "Hey, whadda you need?" by Skip Cohen It's Sunday morning, and I'm definitely not in my usual mode of being off the topic of photography. The pandemic has changed everything in our lives and not for the better. But it's also created some unique leadership opportunities in creativity and support to your clients and community. I know it's been an ugly year for virtually every business, but I also know there are ideas out there to help you get back on track and jumpstart your business. ClickCon Nation kicks off today with an all-star cast, but more important than the educators/speakers is the timing and the topics. For example, I'm doing a program at 10:15 CST called "My Business Has Disappeared, Now What?" In one hour, I'm going to pack in 2-3 hours of material - one after another of things photographers can be doing RIGHT NOW to capture the seasonality in business. And check out the company I'm with below. The program is FREE - all you have to do is download the ClickCon Nation app, and you're in. I know this doesn't apply to everybody, but there are too many of you who have been crying the blues over the decline in business and not doing anything about it. Remember that line of "God helps those who help themselves?" Well, regardless of what you believe spiritually, there's so much help in this industry. But you've got to make the first move - open your mind and join us! Wishing everybody a day filled with ideas and opportunities to be a leader in creativity and business. The year isn't over yet. As I've written so many times in the last nine months - hunkering down is about your health - NOT about your business.
   by Skip Cohen As my day got started today, I was determined to write about anything but the election results, which will go on for the next few days. So, I decided to finish a post I started a month ago that was sitting in my draft folder. While I hate writing about anything to do with the pandemic, at the same time, it's the new norm we all deal with. Like everyone, I have good days and bad. I miss time with friends and the freedom to simply go wherever we want, whenever we want. But there is something that's helping Sheila and me through all the challenges: making a conscious effort to do something fun, even if it's only for a short break. I've written before about the two new members of the family, Lucy, and Belle. They've been with us for a year. Their crate's now gone, and they have almost full run of the house. They've been instrumental in keeping us focused on staying optimistic. And while the first ninety days were horrible, they're now fully into life with "Mom" and "Dad." Combining two passions, the pups, and photography, I decided to have a little fun in the water. Lucy's a Mini-Goldendoodle, and loving the water is in her gene pool. Belle's a Havanese and can swim, but she's the princess and prefers to be a spectator. I set up my LUMIX G9 on a Platypod Max and started shooting video. These were still frames from the video. The video itself was pretty dull and pointed out my need to develop better editing and cinematographer skills. (Click on any of the thumbnails below for more info on my gear setup.)
But here's the fun thing about doing a mini-project like this - it captured a moment I cherish. It's even more relevant as a reminder of the importance imaging plays in our lives, even when it's DIY. Lucy's enthusiasm and trust with "Dad" and Belle's contentment to be a bystander pretty much says it all about their love for the water. Lucy is in, the minute I say "Jump," while Belle races up and down the sides of the pool following Lucy, but won't go into the water. Here's part of my point today: One of the most respected physicians in Sarasota, at a Zoom meeting I was on, the other day, gave us a little pandemic insight, which I'm paraphrasing. It's not going away, and the best prediction of a vaccine is now in the Spring. There's a spike predicted in new cases in Florida as the snowbirds come back and bring more than just their suntan lotion. And we were all advised to get our flu shots and follow the rules of wearing a mask and physical distancing. There's no light switch about to be flipped to end the nightmare of the pandemic, but there is a switch you can turn on and off whenever you need a break from adjusting to the new norm: DO SOMETHING FUN! Walk away from the business you're working so hard to maintain and do something that makes you smile. It might be a phone call to a friend you miss, taking a walk, looking through old photographs, or taking your camera gear and shooting just for you. If you take the time, you'll find the list is endless, even with the appropriate restrictions. There are two great Zig Ziglar quotes that fit right now: "If you can dream it, you can achieve it!" "Your attitude not your aptitude, will determine your altitude" If you want to beat the pandemic, don't give up on your dreams. Make time for things you love doing - things that make you smile. Use those core members of your network who you know you best for support, and keep your attitude at high altitude!
Happy Wednesday!  by Skip Cohen
This post is a combination of a thanks and an observation about one of the things I love most about being in this industry. It's about how connected we are to each other, and like the six degrees of Kevin Bacon game, yesterday's post was pretty remarkable. It was Throwback Thursday, and I shared an article from Hasselblad's newsletter in 1987 about Dean Collins. Over the next 24 hours, sixty-four people would comment on Facebook and share their thoughts about Dean. This is a short post today - here's my point: I miss Dean a lot. Whenever there's an industry challenge, I think about my old buddy and what he'd say or be doing right now. In 2005, just a few weeks before he passed away, Nick Vedros and I drove down to spend some time with him. His spirit was incredible, and we actually believed he was going to win his battle with cancer. When I shared the post yesterday, I had no idea how uplifting everyone's comments would be. Each comment brought back a memory and a smile. I was reminded of the reason I've loved this industry and been in it so long - it's the people! As sappy as it sounds, it's the way we're all connected, and the love we all share for the craft and watching each other's backs and the support. There are no words to describe how much I've grown to miss conventions and contact with so many of you, but the challenges of the pandemic disappeared just a little bit yesterday as Dean pulled us together for some great memories. So, thank you to all of you who commented and put one of our best in the spotlight again. And to Dean - we sure do miss you, buddy!  You only find out who's swimming naked when the tide goes out. Warren Buffet by Skip Cohen
It's a typical Sunday, and as usual, I'm stepping away from marketing and business, but staying focused on something I've noticed over the last seven months of being hunkered down. It all starts with one of my favorite quotes above. While there are still a handful of idiots who think Covid-19 is a hoax, most of us recognized early on the necessary changes we had to make in our lives to ride out the crisis. (I'm trying hard to make today's post about believing in yourself and NOT the pandemic.) I've been surprised by people I respect and have looked up to, who, when the pandemic hit, were "swimming naked." They hit the panic button and withdrew. From not knowing what to do about their business and disappearing, to not having the self-confidence they've always displayed in public. They stopped believing in themselves because so little they've done in the past prepared them for the new way they had to do business. I'm not suggesting seeing revenue streams dry up isn't a reason to panic. But I think about my buddies Joe and JP Elario. Besides being great photographers and two friends I cherish, their business was almost exclusively weddings and events. But when things turned upside down, JP starting doing Face Time portraits and found a new revenue stream. I wrote about it a couple of months ago. And that brings me right to my point - the pandemic has changed everything in our lives, but when it comes to business, you have to listen to your heart and not lose your ability to believe in yourself. The pandemic has created some unique opportunities for artists to demonstrate their communication skills and their ability to keep building relationships. Hunkering down is about your health, NOT your business. You have to keep in touch with your target audience. When this crisis is over, and it will be eventually, people will remember you for the support you shared, by merely being present. Wishing everybody a Sunday where you kick back and listen to your heart for the day. Take a little time to inventory your internal assets - not your camera gear, but all those great ingredients that make you unique. And as sappy as it sounds, your day will go the way the corners of your mouth turn, Winston Churchill. Happy Sunday, everybody - do your best to make it a fun one!  I have a single track mind. I work on an idea for a long time. It's like getting acquainted with a person. And I don't get acquainted easily. Georgia O'Keefe  Click for more info by Skip Cohen
I'm not sure when multi-tasking became a lifestyle, but we all do it, some better than others. At the same time, there's something to be said for people who can appreciate each moment and each project. At the very least, I admire people who can identify those times that deserve to be savored, and NOT thrown into the urgency of the multi-tasking heap! Sheila brought Melody Beattie into my life, and each morning it's another passage to think about. Yesterday's was below, and the beauty of its simplicity makes so much sense. Letting Go of Urgency by Melody Beattie One thing at a time. That's all we have to do. Not two things at once, but one thing done in peace. One task at a time. One feeling at a time. One day at a time. One problem at a time. One step at a time. One pleasure at a time. Relax. Let go of urgency. Begin calmly now. Take one thing at a time. See how everything works out? Note: The image is the view from Georgia O'Keefe's office window from her house in Abiquiu, New Mexico. It's no wonder she loved it so much.  by Skip Cohen While parts of this post are out of the SCU archives from many years back, with the challenges created by the pandemic, it's even more relevant today! There must be a hundred quotes we've all read related to determination. Most of them talk about falling down and how quickly you get back up or some facsimile. The more you read the more trite they become. For whatever reason, this one really hit me hard: "How you think when you lose determines how long it will be until you win." C.K. Chesterton. Let's call "losing" what we're all feeling with today's challenges and everything outside our control. Although I'm hearing some excellent stories about things coming back, business pretty much disappeared for the last few months. All of us went into the new year with the usual optimism, anticipating a year of growth for the business, new friendships, and opportunities to expand our networks. WPPI in February was the last live conference any of us would attend for a long time. Like deer caught in your headlights, we simply didn't know what to do! Here's the critical issue - it's entirely appropriate to be frustrated over everything that's happened. It's been a constant emotional energy drain, but what's wrong is giving up. It's mid-September, and we're about to go into the seasonality of the fourth quarter. You don't have time to be gun shy in today's environment. Here's are some ideas to start thinking about:
Last but not least, do what you need to feed your own heart and soul. Take this weekend and be a slug, if that's what you need. Build up a little energy to tackle a more positive attitude. Pick up the phone and call a good buddy. Get involved in your favorite forum on Facebook with other photographers. Look for partnerships to promote multiple products, like a photographer and florist working together this holiday season. I'm not suggesting it's going to be easy, and this isn't about me being one of the industry cheerleaders. Business will come back, and as long as it might take, people are still in need of your help in capturing memories and sharing them! Good things come to those who believe.
Better things come to those who are patient, and the best things come to those who don't give up. Author Unknown  This is very important - to take leisure time. Pace is the essence. Without stopping entirely and doing nothing at all for great periods, you're gonna lose everything...great pauses between highs, where you do nothing at all. You just lay on a bed and stare at the ceiling. This is very, very important...just to do nothing at all. Charles Bukowski by Skip Cohen
Even being hunkered down for the last six months, it's hard for me to believe it's Labor Day weekend. The last six months have been tough on everybody, and I'm going to make a suggestion that will be considered by some to be a waste of a blog post...take the weekend off! Most of you have seen a dramatic drop in business, with an almost constant level of stress trying to think of how to rebuild and get things back on track. My suggestion is - take a break from it all. Use the next three days to clear your head; spend time with your family; chill - in other words - make it a slug weekend! Sheila introduced me to the concept years ago, and it works. Sometimes you need to walk away from everything and simply relax - be a slug. The pandemic challenges aren't going away, but you need to be fresh to find the creativity necessary to get back on track. Two nights ago, I needed a break. I had forgotten about the crystal focus ball I bought a year ago. So, I headed to the beach with a LUMIX G9, the 14-140mm lens, and a Platypod. Lying on the beach and watching the sun go down, I realized just how much I needed to step away from work. Take this weekend to wipe the slate clean. Spend as much time as you can finding things to laugh about, and come back on Tuesday ready to fire up ideas for the fall seasonality and the holidays. The pandemic isn't going away as quickly as any of us would like, but that doesn't change the importance of clients who still have memories to capture, kids growing up, and families in need of a new portrait. Chill over the weekend - join Sheila and me for a slug weekend and come back fired up on Tuesday morning. This is a time when wasting time couldn't be more valuable to help you get your head back in the game and energize. Wishing everybody a safe and healthy Labor Day weekend!  Click on either image to view in the SCU Lightbox  by Skip Cohen
Lately, it seems like every post I write starts out referencing something different in our lives because of the pandemic. Like you, I'm taking a look in the rearview mirror more often than in the past, and it's become part of my daily routine. I miss the total freedom all of us took for granted. I miss friends, planning for the next convention, and thinking about where Sheila and I might go for a long weekend. Everything has changed, but here's a good thing I'm learning to appreciate, my photographs. I'm spending more time looking at past files and immensely enjoying Skylum's Luminar. They do not pay me, and I'm not an active affiliate, but I appreciate the simplicity of understanding how to adjust an image and make it a little better. I also enjoy getting to know the various filters as I adjust an image to my taste. And for those of you who want to criticize what I did in the above photo, remember, "Beauty is in the eyes of the checkbook holder," and in this case, I'm my own client, and the checkbook holder. In May of 2019, Sheila and I spent ten days in New Mexico and fell in love with so many different areas. We started in Albuquerque, then drove to Santa Fe and finished in Taos, making stops all along the way. One of the most interesting and poignant was Taos Pueblo. Acting like total tourists, we took the reservation tour, at that time still inhabited by a half dozen full-time residents. There's a story behind the graveyard and church above: From Craig K. Gowens page on Flickr in 2009 The original San Geronimo Church was built in 1619 when the Spanish settled the area and began forcibly converting the Tiwa people of the Taos Pueblo to Christianity. The Church was destroyed in the 1680 revolt that drove the Spanish from New Mexico, but rebuilt after their return a decade later. The second destruction of the church occurred at the hands of the U.S. Army in 1847. During the American military occupation, the native Americans again made a bid for their own freedom, rejecting the authority of the new American territorial governor of New Mexico, Charles Bent, assassinating him in his home in Taos. The U.S. Army retaliated against the Taos Pueblo as one of the leaders of the revolt was a Tiwa native. Hundreds of Tiwa, mostly women and children, had taken refuge in the church during the attack and were killed when the Army bombarded the church with artillery. The bell tower of the church has been restored and serves as a remainder of lives lost in the attack. One of the features I enjoy most with Luminar is my ability to see the before and after as I'm working on an image. I grabbed a screenshot of one small section of the picture. That bar down the middle slides left and right, allowing you to see each part of the image and the impact the changes you're making have on the finished product. In this case, I used the one-touch clarity booster, gave the saturation a slight tweak, and then used the structure filter, which enhances clarity and micro-contrast in surface area between edges detected in an image, improving perceived detail and making photos stand out. Besides sharing a small history lesson from New Mexico, and intro to Luminar, if you haven't used it - there's an even better bottom line. The need to hunker down is wearing on all of us. Don't let the pandemic's challenges get in the way of the love you have as an artist and business owner. Business is out there, and it will come back - but in the meantime, keep working on your skill set. Wander through your files and appreciate where you were a year ago. Use your photographs to keep your creative juices flowing, and that passion you have for imaging alive. Keep in touch with friends, stay active in social media, and keep your eye out for moments of inspiration from the people you respect most. Most important of all, don't let go of your dreams. And one more thing to think about - It's that first convention we're all going to attend LIVE. What a celebration that's going to be. I'll meet all of you in the bar of the host hotel that first night in town...wherever that might be!  Intro by Skip Cohen Time is our most valuable commodity, but so often we throw it away worrying about what other people will think. Even when we've done our very best, we worry about criticism and outside opinions. Well, it's Sunday morning and if you've followed me for even a short amount of time, you know I love to go off-topic from the business and marketing of photography once a week. Before I even thought about what I wanted to write about today, I got side-tracked with the post below from my good buddy, Scott Bourne. It's too good not to share beyond his Facebook page. The best things about great friendships are what you learn from each other. Over the years he's been my sounding board on so many different ideas, and what he wrote this morning, once again hit home. It also reminded me of one of my favorite quotes from Dean Collins: Beauty is in the eyes of the checkbook holder! Remember that often, especially when you're creating for your own enjoyment, you're the checkbook holder!  Image copyright Scott Bourne. All rights reserved. by Scott Bourne People ask me how/why I produce so much content. It doesn't matter whether it's photography, painting, writing, music, etc. It's always the same simple answer. I've come to realize that my own effort is the only thing I can control in this life. Period. I can't control what people think of my effort or of me for that matter. I can't control what others say about my effort or about me for that matter. So why worry about it? I spend 100% of my time on that which I CAN control. My own effort. I do everything I do with gusto. I don't ever go half way. I don't ever ask for permission. I just go for it. For me it's always pedal to the metal, from sun-up to sun-down, seven days a week. And that's the way I like it. As artists, it's none of our business what others think of our art. That's a rabbit hole and if you go down it, you'll never know how much work product you lost and time you wasted searching for empty compliments and dealing with vapid trolls. So my advice is direct and to the point. Just do the work. Throw yourself into it 100%. Express yourself. Give the world your point of view without fear. Don't look back. When others hate. We create. That simple philosophy has served me very, very well for more than six and a half decades. I hope it will serve you too. Scott should be on your radar. His blog is just a click away, and you'll never be disappointed in the content he shares.
Wishing everybody a terrific Sunday - a day filled with peace, minimal frustration with the pandemic, politics or anything that interrupts your ability to be creative. Smile more, bitch less and appreciate everything that's working right in your life, even though these days it's sometimes tough to recognize! And to my pal Scott - thanks buddy. I needed this! Happy Sunday everybody!  Always remember, your focus determines your reality. George Lucas by Skip Cohen With all the challenges in our lives these days, it's often tough to stay positive. From the pandemic to politics, there seems to be something new every day, adding to the struggle to stay focused and on track. Even the most confident of us feel the pressure to second guess everything, from maintaining our health to rebuilding business. The result is most often a little damage to our self-confidence. It's Marketing Monday, and this is going to seem simplistic, but maybe it's time we developed a check-off list of things to do to help stay focused. You know how to focus your camera, but do you know how to hold the focus on the passion for your career?
This is only a partial list, and I know there are a lot more things you can do that I haven't included here. So, feel free to let me know what I've missed. Most important of all, if you're feeling discouraged or frustrated, there are a lot of us willing to help. Don't get sidetracked by people who are not on track!
Anonymous  Life is short, live it. Love is rare, grab it. Anger is bad, let go of it. Fear is a mind-killer, face it. Memories are sweet, cherish them. Unknown Author by Skip Cohen
I'm in one of those sappy moods, so don't give up on me until I'm done with this post. Thirty-three years ago this weekend, I was sitting in a hotel room nervous about starting a new job on Monday. It was my first day as President of Hasselblad USA. I'd been in the industry for almost twenty years at that point, but I look at that Monday as the real start of my career in photography. We had a fantastic team at Hasselblad, and I'd experience so many incredible memories over the next twelve years. Many of my very best friends today came into my life during those early years. While I've always loved the imaging world, it's thanks to so many of you today that make getting out of bed such a kick every morning. The pandemic has created a new norm we all have to deal with, but I can't think of a more incredible industry to weather the storm and help the world stay focused on what's most important in life. Over the years, I've been accused of being the industry cheerleader, wearing rose-colored glasses too often. Well, maybe more people need a pair of those glasses! I love this industry, and if I can help you find a new direction to help rebuild your business, you know where to find me. Together we can make it through any mess the world throws at us - and I know what a simpleton I sound like when I say that. It's tough right now, and even worse, it's scary. I find myself worrying about Sheila, family, and friends who are all vulnerable. That fear, if not controlled, would turn into procrastination, complacency, and depression. It's a roller coaster of emotion these days, and it takes work to smile from the inside out. Anybody can smile on the surface, but you have to dig to stay happy. Ironically, it's Independence Day, and we're all fighting to be free of the pandemic. So, stay safe, listen to the doctors, NOT the politicians, cherish your skill set, and ability to help people continue to capture memories. Last but not least, my offer to help is in the foundation of virtually every post I write. But I'm not alone - I'm joined by hundreds of other community members who all share the same love for the craft. Last but not least, thank you for being a reader, an artist, and for many of you, a great friend.  We get by with a lot of help from our friends! Intro by Skip Cohen After I posted a short rant a few weeks ago, which included projects several photographers have been doing, Steven Gotz wrote this as a response on Facebook. It really hit home, especially his last line: The less time I feel sorry for myself, the better off I am. I immediately caught up to him on an IM for permission to share what he wrote. Unless you work for a company like Zoom, there is no silver lining to the challenges the pandemic has created. But there are things to have faith in and a reason for hope as things slowly return to some level of normalcy. Our definition of "normal" will continue to be different, as most of us miss the freedom to simply be out and about. So, Steven, thanks for today's dose of inspiration. This is good stuff, and maybe it'll spark a few ideas with other photographers about things they can do to start rebuilding their revenue stream. Most important of all, as Mark Toal mentioned, photography is a way to keep his sanity! by Steven Gotz
It is extremely easy for us to start feeling sorry for ourselves. Income streams for many of the best of us have dried up completely. Some may end up giving up on or postponing their lifelong dream of being a full time working photographer. Some may have to go back to the type of jobs they did before they went full time as a photographer. Some of us are getting mad that we have to wear a mask, some people are outraged at others for not wearing masks. (I am staying in, so far, so no mask for me.) All this during an election year with many people having to hold their nose to vote. My personal solution to keeping my sanity is simple. I have been working on projects to help other people. I don't know how creative that is, but it really helps.
As long as it is not about me, I can continue on a lot easier. The less time I have to feel sorry for myself, the better off I am.  Intro by Skip Cohen Just a few minutes ago I opened an email from one of my favorite people, and an artist I so admire, Jen Rozenbaum. It was called, "A Heartfelt Hug (long distance)."As a subscriber I get everything she sends out, but this email is special as was her sincerity behind it. I'm sharing Jen's email message to all of you, with a very simple, "What she said..." I decided when I woke this morning that the first thing on my to-do list was to email you. Why? Because it's been a while.
I have good reasons why it's been a while. First, since this pandemic started, I have been swamped with emails, have you? Besides the normal work stuff, my kids schools send a ridiculous amount of emails. It also seems I need a corona update from every single company I have ever bought something from. I didn't want to be just another stupid email sitting in your inbox. Not to mention, I wasn't really sure what to say! I mean how do you get your feelings across in this crazy time? I thought and thought about it. One word kept coming to mind. Authenticity. It's what I have based my life and work on. Being open, honest, raw and brave. Today is no different. I can hop on an email and tell you that I'm killing it home schooling and that I perfected the banana bread recipe that my mom handed down to me. Instead here is the real truth. As we (in NY) move into our third month of stay at home orders with no end in sight, I am a plethora of emotions. Some days I am terrified. Scared of losing my business. Scared that I am messing up my kids with too much screen time. Scared I will lose energy and momentum in doing the things I love. Scared of my loved ones falling ill or worse. Other days I feel a sense of peace. I feel the world is right where it should be right now. I feel connected to my family. I have found alternative creative outlets that keep my mind sane. I thank the universe for the struggle because I know that struggle cultivates creativity and strength. Days like today, I feel grateful. I feel grateful for my health. I feel grateful that you are reading this email. I feel grateful that I trust in myself that no matter what happens, I will figure it out as I always have. I have been working on some new projects I can't wait to tell you about when it's time. For today, I have nothing to sell. No discount codes. No teaching updates. Just a heartfelt long distance hug and reassurance that we are all in this together. With love and light, Jen   by Skip Cohen
It's Sunday morning, and I couldn't be more off-track from photography but not from what so many of us are feeling. Life is out of balance. On any given day, I'm an emotional roller coaster. I find myself feeling angry with a short fuse for what seems to be no logical reason...ten minutes later, I'm smiling, hugging Sheila and playing with the pups. For the most part, we've stopped watching the news, but we caught the idiots around the country, protesting their right to assemble on beaches and in various state capital buildings. Honestly, I don't get it - during the worst 48 hours for deaths and new cases since the pandemic began, different governors were arguing over whether or not to reopen their states! So, my world has become very small - it's our home, Sheila, me and two pups. It all works, and I'm grateful for so many things I took for granted most of my life. We venture out to the market, CVS, and here and there to go for a ride. I'm grateful my career morphed into writing and online education, but I'm miserable in missing human contact, a few bro-hugs, handshakes, and face to face time with friends. At the same time, I found myself uncomfortable the other day talking to somebody who wasn't maintaining social distancing! The challenge initially with sheltering in place was a lack of balance. Everything tilted to being home, and just the four of us...but now we're finding a balance between work and family time. I've mentioned Melody Beattie many times over the years. On Thursday, she had a short piece on balance, and it's perfect for sharing this morning: The goal is balance. We need balance between work and play. We need balance between giving and receiving. We need balance in thought and feelings. We need balance in caring for our physical self and our spiritual self. A balanced life has harmony between a professional life and a personal life. There may be times when we need to climb mountains at work. There may be times when we put extra energy into our relationships. But the overall picture needs to balance. Just as a balanced nutritional diet takes into account the realm of our nutritional needs to stay healthy, a balanced life takes into account all our needs; our need for friends, work, love, family, play, private time, recover time, and spiritual time - time with God. If we get out of balance our inner voice will tell us. We need to listen. And for those of you who feel God doesn't belong in a blog post, get over it. Feel free to substitute whatever you believe in. The point is to pay attention to your inner voice and don't stop believing in yourself. For all of us, this is the toughest time we'll ever share/experience in our lifetimes. We can get through this, but it means to accept virtual hugs instead of the real thing, face time on a computer screen, and sharing recipes rather than a meal together. We're an industry with a tradition of working together and watching each other's backs. Rather than let the pandemic push us into withdrawal - it's time to step it up and become more outgoing, and Cyberspace gives us that opportunity. Wishing everybody a day of peace, good health, and safety. Think about your life right now and if you're out of balance what's missing to get back on an even keel. There's an old African proverb: "Smooth seas don't make skilled sailors." Well, we've all been sailing through the perfect storm for two months, and when this is over, there's nothing we won't be able to accomplish. Happy Sunday!  by Skip Cohen
For most of us lately, every day is the same, and today is a good example. I rarely post on Saturdays, but something came up yesterday, and it's perfect for many of you during Downtime 2020. Looking through my emails, I read the online newsletter from my high school, Riverside H.S. in Painesville, Ohio. One of the bullet points they shared was this one: "Instead of the Prom: In past years, the alumni association has always donated some funds to help support the RHS prom. This year, the prom is uncertain. Instead, the association is donating those funds to a project to give each graduating senior a lawn sign to celebrate his or her graduation. The signs will be handed out to the seniors as they drive through a set- up that will pass out their cap and gown for graduation. This is still in the planning stages but certainly will help the graduating seniors celebrate their success in this unusual year." That got me thinking about things we can all do to support not only the Class of 2020 but high schools across the country. There isn't a school in America, even before the pandemic, that had all the funding they needed, especially for art programs, including photography. So, here are some ideas to consider:
I'll be the first to admit there's very little I've done in regards to my high school once I left Ohio so many years ago, but right now, the schools need our help. Even if you've got no connection to the community you grew up in, the one you live in now has the same needs for support. Basketball season, spring sports, prom, graduation - all the programs that created memories for your high school days have been put on the back-burner. But you can help find ways to bring photography into the mix, and many of you have senior portraits captured long before the pandemic. Even Marathon Press has a special BOGO on grad cards. You owe it to your community and your clients to get off the sidelines and support the schools and the Class of 2020. And if any of you are doing something special, let me know in the comment section below, and we'll add it to the list above. |
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