by Skip Cohen
At the last minute yesterday, I decided to head to IUSA next weekend. I keep in touch with dozens of photographers weekly, and I felt free of the need to be in Louisville for the convention. But the closer it got to the show, the more I questioned my decision.
So often, I forget to practice what I preach. In this case, I need to recharge my battery when it comes to imaging. With a home office and most interaction online, there is no replacement for being together with other photographers, vendors, and friends.
My anticipation is almost overwhelming! Just the decision to be at IUSA has created some great energy. So, if you're like me and had decided not to attend, I was surprised that I could lock in decent flights and the hotel this late.
Why IUSA? Well, it's the first big show of the new year for most of you. Next, you need to spend time building your network, and there's no better place than a great convention. With nearly 150 exhibitors, it's an opportunity to check out new products, services, and technology. Plus, PPA's educational platform this year is one of their best yet - it's a chance for you to fine-tune your skill set.
Here are just a few reminders if you're heading to the show.
I'd love to catch up with any of you headed to the show - look for me at the Platypod booth 1226, Marathon booth 727 or just out and about on the trade show floor.
Check out "Why?" one of the most popular features on the SCU Blog. It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're over 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.