"Why?" with Cathy Anderson

Images copyright Cathy Anderson and TPS Photography. All rights reserved.

By Skip Cohen

I started "Why?" to introduce you to the movers and shakers in professional photography. Well, we're just over three years of episodes, and you're about to meet our 118th artist in the series, Cathy Anderson.

Cathy joining me on a new episode is a testimonial to a couple of different things. First, we met for the first time at ShutterFest two weeks ago. She was teaching in the same room just after my class. One of the reasons you should attend every possible workshop and conference is to meet other artists. Second, you always want to be showing your best work. Cathy had two vertical banners outside the room showing nothing but powerful images.

Since I started "Why?" we've talked very little about sports photography or working with high school seniors. While there's nothing, Cathy can't photograph, her passion is clearly in sports and meeting the mindset of her clients. She's part of the team at TPS Photography in North Carolina, and she shares so much insight with these two photographs.

There's another fun aspect to this podcast. Cathy mentions fish not being on her favorite critter list. Well, I can identify with that since I love to scuba dive but get seasick walking by a canned tuna display in the supermarket! Obviously as an adventure photographer there's nothing she won't due to support a client and get the shot, which is another quality I appreciate about her - the client always comes first.

"Why?" usually features just one backstory, but the two images were so different and brought out different skills as well. The top image is a composite, while the soccer image is right out of the can. Cathy grew up on film, and she talks about the importance of getting everything she wants in camera.

Listening to her clients and exceeding their expectations are all part of who Cathy is as an artist and photographer. She doesn't compromise on quality, and that's also a big part of why her relationship is so important with Richmond Pro Lab.

To see more of Cathy's work check out her website and Instagram posts. And, to really appreciate both images in this episode of "Why?", click on them and view them through the SCU Lightbox!

The "Why?" series is brought to you by...

In the same way the Internet has changed the way we share photographs, technology has changed the way we communicate. The power of texting grows more and more every day, and with it your ability as a professional photographer to expand your reach with your target audience!

​Check out everything PHOTOTexting has to offer. There are so many different applications and ways for you to build stronger brand awareness, increase sales and expand your reach.

There are so many different ways PhotoTexting.com can help you grow your business! Just click on the banner.