by Skip Cohen
We closed the door on 2023, and most of you would like to kick back for a few weeks and chill. I get it, and that's fine if it fits your goals for the new year. But there's an opportunity coming up that, with a little planning, can be your first step into building stronger revenue for 2024.
Valentine's Day is a perfect time for boudoir and family portrait artists to ramp up a little business, and NOW is the time to spread the word. But it's also important to have something going on that gets your target audience excited...
Here's my point - it's great to kick back and chill, but if you've got the skillset, a Valentine's Day promotion is low-hanging fruit. It's perfect to get back in the swing of things and remind your audience what you do for a living...you help people create and capture memories!
Check out "Why?" one of the most popular features on the SCU Blog. It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're over 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.