Weekend Shorts: You Against Yourself

by Skip Cohen

Don't let it bother you that you're a photographer and this is a short video sponsored by ModelMuscleHQ. I found it on YouTube and loved it, because the concept of believing in yourself is universal!

The point is the challenge in building your business is often more about your own mindset than the competition.  I often hear new photographers talking about how much they're worried about what they don't know yet. They're so focused on what they don't know...the gear they don't have...the studio location they can't afford yet...the community who doesn't know them and the list goes on and on.

And while I wish the challenge was exclusive to new photographers, I hear the same comments from more seasoned veterans about changing technology, shifting paradigms and a consumer landscape that's seems to be constantly changing. So often they just give up, giving in to the "you can't teach an old dog a new trick" philosophy.

Instead of focusing on what you don't have, focus on what you do have - an unstoppable passion. Take advantage of every opportunity you can for workshops, webinars, videos and blog posts. Focus on expanding your skill set and one day, when you least expect it you'll look at one of your images or the success of a promotion, smile and say to yourself, "Damn, I'm good!"

Wishing everybody a terrific Sunday and a day filled with more smiles than frowns, family, friends and lots of reminders of just how much potential you really have!