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By Skip Cohen The title is in quotes this morning because one of my Tweet buddies, @AnnetteGunter tweeted Scott Bourne and me last night with that message. It was shown towards the end of Super Bowl and as I listened and watched I was blown away by what may well be the most powerful commercial I've ever seen. I couldn't put it better than Annette did, but I'll add one other thought. I couldn't be any more proud to be part of this industry. The combination of images together with Paul Harvey's lines was remarkable. I know it's had over a million views, but here it is one more time. Here's a incredible lesson in storytelling...
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The POWER of the still image with the spoken word has the ability to touch people on a deeper level than moving pictures alone. We are inundated with video everywhere, I believe that a moment frozen in time with impact and emotion stops people and draw them in. Reinforce that with a powerful spoken word and its magic. Less than half of all the weddings I photograph have video thats the power of the still image! Just saying. Your comment will be posted after it is approved.
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