Tamron Recipes: Great Chefs in Photography

5/19/2020

In the world of business,
the people who are most successful
are those who are doing what they love.
Warren Buffet

by Skip Cohen

It was probably around 2013 I met Erik Valind online as one of Tamron's Image Masters. Later he did an SCU guest post on portraiture, and since then, I've caught up to him at various industry events and featured several of his images in Tamron Tuesday posts. But through all this time, we never have found time for a real conversation until this podcast.

Regardless of how we've caught up to each other over the years, phone, in person or in cyberspace, I've never seen Erik anything but passionate about imaging. He loves the craft. So, when I started looking for a quote to lead off his two-part recipe series, it wasn't hard to find the appropriate one.

In this new podcast, Erik shares a lot of powerful insight into his passion for photography. I especially love the image he shared for his original recipe last week. It's so far from the kind of work he's best known for. It's a six-minute exposure of the NYC skyline. Just click on the thumbnail to the right to read more about it.

We chose to play off of reality food shows for Tamron Recipes because each artist does work like a fine chef. The image Erik wanted to share, is a perfect example of what makes him a great "chef," his ability to experiment. He's recognized primarily for his people, portrait, and lifestyle work, but put a camera in his hands while out and about for his own enjoyment, and anything can happen!

I hope you'll take the time to listen to the whole podcast. Erik shares a lot of valuable insight, especially into how he's finding business during the pandemic. He also shares the backstory on the image above and why he was so excited to be out with Tamron's 17-35mm F2.8-4 lens. See more of Erik's work with a click on any of his images below.

The pandemic has made this one of the most difficult times in history for professional photographers, or for that matter any small-business owner. All of us are finding ways to adapt to life under quarantine, but that hasn't slowed down the team at Tamron. Check out Tamron's programs for rebates, online education, and even some great contests to share your work.