Sunday Morning Reflections: Making Choices

by Skip Cohen

It's Sunday, and I'm way off the topics of business and marketing, but I'm not far away from many of the challenges on everyone's mind lately. I love the messages in Story People and one that came in recently was on the same day that my good buddy Robert Vanelli wrote the following post on Facebook:

​I have a choice....so do they
I rushed to the Radiologist to have my hips x-rayed before they closed. I walked in and instantly saw....
NO MASK, NO SERVICE signs everywhere. I asked the front desk if they had extra masks (like Publix does) and the receptionist said sorry we don't.

My choice:
​
1) I could complain and make a scene.
2) Leave and go to another establishment that doesn't require masks.
3) Run quickly to the Walgreens that was up the road and buy a mask.

As you can see, I chose option 3 and now I'm sporting a cool retro mask.

Do I think a mask must or should be worn? It doesn't matter what I think. The business I chose to patron made it clear, No mask, no service. Out of respect for them, I went and got a mask. I was first in line, now I'm at the bottom of the list with only 45 minutes before they close.

​Who's at fault? No one. We all have choices, it's how we choose to react to our choice that makes a huge difference.

---

Here's my point - the two messages are very different, but there is a common denominator- tolerance and the acceptance of each other to make different choices. Like most of you, I'm tired of the politics; amateur medical experts who "read it on the Internet," and the fury over challenges that just shouldn't exist. 

Wishing everybody a terrific Sunday and a day when your priorities are in support of the people you love the most. Go for those eleven-second therapeutic hugs I often write about and make it a day when creating great memories is a priority!

Happy Sunday...or Monday if you're on the other side of the world.

And to my buddy "V" - nicely done buddy and there's very little in this world that beats Tom and Jerry!