"Beauty is in the eyes of the checkbook holder!"
by Skip Cohen
It's Marketing Monday, and as I sat down to write this morning, I was thinking about some of the questions I read in the various forums on Facebook. The ones that bother me the most are the ones where too many of you waste time worrying about what people will think. We all have our challenges with self-confidence from time to time, but when it impacts your business decisions, it's time to step back and collect your thoughts.
This isn't my normal kind of post under the marketing umbrella. However, unless you can put 100% into your creativity, worrying about what other people think will slow you down. The only people that matter are you as the artist and your client. So, do the best you can and keep raising the bar on your skill set.
Looking through the SCU archives, I found this guest post from my buddy, Scott Bourne. He puts the topic into perspective - stop wasting time worrying about what people think and focus on giving your clients and business your very best.
Exceed expectations and make yourself habit-forming!
by Scott Bourne
People ask me how/why I produce so much content. It doesn't matter whether it's photography, painting, writing, music, etc. It's always the same simple answer.
I've come to realize that my own effort is the only thing I can control in this life. Period.
I can't control what people think of my effort or of me for that matter. I can't control what others say about my effort or about me for that matter. So why worry about it?
I spend 100% of my time on that which I CAN control. My own effort. I do everything I do with gusto. I don't ever go half way. I don't ever ask for permission. I just go for it. For me it's always pedal to the metal, from sun-up to sun-down, seven days a week. And that's the way I like it.
As artists, it's none of our business what others think of our art. That's a rabbit hole and if you go down it, you'll never know how much work product you lost and time you wasted searching for empty compliments and dealing with vapid trolls.
So my advice is direct and to the point. Just do the work. Throw yourself into it 100%. Express yourself. Give the world your point of view without fear. Don't look back. When others hate. We create.
That simple philosophy has served me very, very well for more than six and a half decades. I hope it will serve you too.
Check out "Why?" one of the most popular features on the SCU Blog. It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're over 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.