It might not feel like it weather-wise, but according to the calendar, we're into the first week of Spring. And, with the next few months comes the second biggest hit of seasonality in professional photography. I write just about the same post every year at this time. Sadly, too many of you will play the you-snooze-you-lose game and miss an opportunity to create a little excitement as well as revenue to kick off the new year.
Everyone thinks of the first quarter as the slow season, but it's only as slow as you want it to be. Wrapping up the first quarter, opportunities are everywhere for you to create strong brand awareness, partnerships, a sense of giving back in your community, and let's not forget revenue!
And there you have it - seven topics to help you make this Spring a record-breaker. But, nothing happens if you procrastinate through April, May, and June and the "should" on yourself as you look in the rearview mirror and say, "You know what I should have done?"
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Check out "Why?" one of the most popular features on the SCU Blog. It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're over 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.