Sound Advice - Your "About" Page

by Skip Cohen

It's Marketing Monday and today's "Sound Advice" is about cleaning up your "About" page. For those of you wondering if your "About" page could be a little stronger - it's a 3 1/2 minute investment of your time to listen to today's short podcast.

Remember - There's that old line about how you never get a second chance to make a first impression. Make visiting your website an experience, just like walking into your favorite bricks and mortar business. It's your storefront and you want each visitor to not only stay for awhile, but tell their friends about you and your work. 

I continue to believe your galleries should be your fist tab, followed by your about page. Hook your clients on the quality of your images, and then let them know why you love being a photographer!