Each time I share one of these short Tamron videos there are always two points to make.
First, pay attention to the way they tell the story. So many of you would benefit from a short marketing video, but you'd take too long to make your point, and the ideal length is two minutes or less. As you watch this video about the new 28-75mm lens for Sony full-frame mirrorless cameras, pay attention to how they're telling the story. You're not a lens, but the elements you'd share about your style of photography combined with showing you working with a client requires a stellar presentation.
Second, check out this new lens. The video, in just one minute, takes you through the key features. Mirrorless technology is changing the way we shoot; what gear we travel with and most important of all, the quality and diversity in the images everyone can capture.
As the year winds down and we head into the seasonality of the fourth quarter, Tamron's tech team is still on the road helping photographers raise the bar on their skill set.
Check out the schedule for the rest of this year with a click on the van to the right and then get yourself into a program in your area. This is your chance to check out Tamron's complete lineup of outstanding lenses and find out what all the buzz is about.
Check out "Why?" one of the most popular features on the SCU Blog. It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're over 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.