Approximately two years ago my good buddy, Scott Bourne, started sharing a blog post every Monday, calling it "Marketing Monday". When Scott retired, I continued the tradition, always trying to have something in the pipeline for photographers to think about that related to different aspects of building more brand awareness.
Marketing Monday, isn't just a "cute name" - It's the start of a new week and for most wedding and some portrait photographers, your studios are closed on Mondays. But here's where many of you run amuck. Just because you're closed today, doesn't mean you're off. It's the perfect time to be thinking about everything you can do to strengthen your business. It's a time to just do it and stop procrastinating.
Okay, there are four bullet points from a list of hundreds of items to help you make 2015 one of your very best years, but you're the only one who can take control and get the job done. Remember my Nelson Mandela quote from last week...
"It always seems impossible until it's done!"
Check out "Why?" one of the most popular features on the SCU Blog. It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're over 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.