It's Marketing Monday and the perfect time to think about staying focused on each component of your business you hope to strengthen for the new year. As a photographer, the slow season is rapidly coming to a close but just because business is slow doesn't mean you should be.
All of you know how to focus your camera, but more of you need to focus on your business and do a better job of setting priorities. It's not an easy task, there is no AF button to hit. It's hard to stay focused on building a stronger business when you want so desperately to be working directly with clients and bringing in revenue.
Here are some tips to help you hold focus:
Nobody has all the answers. For me, the most significant challenge of the day, every day, is staying focused. I hate it when things get backed up, and at the end of the day, I feel like I've got nothing but a collection of unfinished projects. The most important thing is to remember, you're only one person. You can't do it all - just your best. And, for anyone who decides that's not good enough it's time to move them out of your thought process.
It's March 5, and for most of you, that means spring seasonality is just around the corner. Don't pass up the potential for new business just because you couldn't stay focused today.
"Doing the best at this moment puts you in the best place for the next moment!"
Check out "Why?" one of the most popular features on the SCU Blog. It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're over 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.