Know about Illuminati? Well, you should!

I've been in the photographic industry my entire adult life, or at least the time I was supposed to be acting like an adult! During that time there have been thousands of new products and applications, especially in the last fifteen years.

Every year technology has delivered new products and techniques giving photographers the most number of creative tools in the 190 year history of photography. Over and over again we've seen products and applications that are evolutionary, revolutionary and often both.

It's time to introduce you to the Illuminati Light & Color Meter! Invented by Michael Okincha, the Illuminati is a wireless, smartphone-connected exposure and color meter designed for the pro, the novice and the video, cinema and broadcast world.

• For the Professional: Multi-sensor & wireless capabilities enable photographers to save costs by accelerating set-ups and avoiding hard-to-fix problems.
• For the novice: The meter has advanced features for the price of an entry-level exposure meter.
• For video, cinema and broadcast artists:  Multiple sensors can be used to quickly color match rented lights, recreate scene lighting, and monitor ambient for changes.

The technology going into Illuminati is both evolutionary and revolutionary. With an initial MSRP anticipated around $300, the meter was shown at both WPPI and the NAB shows this past February and April respectively. April's kickstarter campaign was a powerful success, exceeding the initial goal. The first shipments are anticipated to start in the August/September time frame.

I wanted to share two videos in this post from two very special people in imaging. Check out the video featuring a long time buddy of so many of us, Tony Corbell. Then, it's time for you to meet the inventor himself, Michael Okinchka in the video below and get a more in-depth understanding of the full capabilities of Illuminati.

The revolution is here, and it's time for you to be a part of it! Illuminati needs to be on your radar.

​Just click on the banner to the right to stay on top of the latest announcements so you don't miss the opportunity to raise the bar on the quality of your images!

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