I was reading some great quotes this morning when I ran across this one, which, at the risk of sounding like I'm preaching, is perfect for a blog post setting the stage for the new year: "Anything you're rigid about, sooner or later, the rug is going to get pulled out from under you." Alan Arkin Although I like to believe I'm a young thinker, technically, by many of your standards, I'm an old fart. Well, being an old fart is something I'm pretty proud of. It gives me an advantage many of you don't have. I've got an amazing collection of classic moments in this industry to learn from. Here are some examples that tie directly to Alan Arkin's quote.
So, here's my point this morning...every day there's another paradigm shift in technology, consumer trends, business and social media. I'm not suggesting you abandon your beliefs or support for anything, just keep an open mind and remember that survival is no longer about the most fit, but about the most creative and adaptable.
5 Comments
12/30/2014 02:22:18 am
I love this quote and it is so true. In business if you don't evolve, you die.
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Scott Wright
12/30/2014 04:00:48 pm
Recently I saw a piece about Max Factor who did all the makeup for the actors and actresses before color film. I didn't know this until the show, but makeup was red's, greens, yellows, etc.. because of how it showed in black and white. When color film came about many of the actresses were very adamant about being shot on color film as they didn't think they would look good. Also, Max Factor had to create new makeup that withstood the heat of the lights and the sweet of the actresses.
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12/31/2014 12:38:36 am
Technically, 'survival of the fittest' has never been accurate - it's always been the most adaptable to change that hangs around.
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Michael Novo
1/5/2015 03:36:41 am
I'd go even further and say that being adaptable at the right time and the right place is the important thing. Each day we have more options, more technology and more choices. A month ago a took on a full wedding shoot of an actual client with nothing more than two cell phones and hot lights held by assistants. While the results would rival anything from let's say 2-3 decades ago...it's not something I'm ready to hop over to and say that we should all be shooting with cell phones or even the smaller mirrorless cameras...yet.
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