Okay, it's a pretty broad title, but here's an update on some of the things going on in Nashville this week on the trade show floor and I want to make sure you know about all of them...
Marathon's Got Some Big Surprises
They're a new partner at SCU, but even if they weren't on board I'd be telling you to check them out. What they're going to be launching redefines their ability to help you raise the bar on how you show your work. Plus, there are some great promotional offers and each one has its own application in your business.
Bella Art Prints, their new Family Marketing Program ,VPS ROES (volume units as low as $.65 per 8x10 unit) and
Premium Websites top the list of new products and services. If the link below isn't active yet, it's only because the program isn't going live until IUSA. So, check back on February 1, if you're not headed to Nashville.
While you're in their booth check out some of their most successful tools and programs for photographers. Their Marketing Advantage Program is amazing, along with their Senior Marketing Program, graduation cards, branding essentials and pressprints. And, put this one on your calendar...
Join Marathon and network with the Marathon team on February 2 from 3:00 - 5:00 PM in booth #933 for a celebration cocktail. Just like the the old Oldsmobile commercial...
It's not your father's Marathon!
Great Glass and Offers From Tamron!
I'm a big fan of the great glass Tamron's making, but an even bigger fan of all the things they're doing in education. They'll soon be launching their 2015 Tailgate Tour, giving just about all of you a chance to meet some of the finest photographers in our industry on your hometown turf.
In the mean time, if you're in Nashville get over to their booth (#229) and enter to win a Tamron SP 24-70/2.8 Di VC USD lens ($1300 value). Plus, get a $25 bonus rebate on select lenses when purchased from an authorized Tamron dealer during the show. This bonus rebate is exclusive to the show dates, so check out some of the greatest glass in photography.
LUMIX, Luminaries and Panasonic
A year ago we started a new feature here at SCU, Luminary Corner. It's become one of the most popular series with a new guest post or spotlight profile of some of the finest most creative photographers in the industry today. Well, this weekend, many of them will be in the Panasonic booth,
Plus, join Frederick Van from This Week in Photo (TWiP) as he hosts another memorable series of Google+ Hangouts, live from the Panasonic booth. It's always a kick to catch up with Frederick and the Luminaries. In fact, I'm on at 4:00 pm on Monday, Feb 2, but "Live from USA" starts on Sunday and it's your chance to get to know some incredibly talented artists, together with Frederick's guests, joining us each day through the Internet.
Shutter Magazine and ShutterFest
Check out the latest from Sal Cincotta and the team with the fastest growing photographic publication (and convention) in photography. In the Shutter Magazine booth we'll be doing live mini-programs to help you raise the bar on your business. Sal's got an all star series of programming going on each day of the show. I'll be over in the booth on Sunday and Monday at 2:00 PM each day with Five Tips to Make Your Website Stand Out. Look for Lori Nordstrom talking about Selling Digital Files, Taylor Cincotta with Five Tips for Bigger Sales Averages and Sal Cincotta with Five Tips for Building a Better Portfolio, Knowing Sal and the team, you can count on a lot going on in the booth all three days of the convention!
Check out "Why?" one of the most popular features on the SCU Blog. It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're over 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.