It's only a minute long and probably belongs in the SmugMug Cinema here at SCU, but what I like about short video pieces like this, it gets you thinking about how you'd tell your own story in a minute or less. I've been on so many sites and seen videos that simply lack personality.
I'm a big fan of SmugMug and was long before they were partners here at SCU. I love the features of the New SmugMug and the freedom you have to customize your site and present your work the best way possible. Watch this video from two perspectives - first, it's a commercial for SmugMug - there's no denying it. But second and more important, how are you telling your story?
Does your presentation, when somebody walks through the door and into your website, really reflect the quality of your work, the spirit that sets you apart from your competition. So, watch the video with a thought about it being time to upgrade your own site, but then if you were telling a story about your own photography business could you do it as well as SmugMug does here?
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Check out "Why?" one of the most popular features on the SCU Blog. It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're over 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.