Happy Mother's Day!

My Mom (and Dad) captured by Cantrell Portrait Design

by Skip Cohen
 
I'm always off the topic of marketing and business on Sunday mornings, but today is so appropriate. It's Mother's Day, and while my mother passed away seven years ago, three things don't change - how much I miss her, how much I love her, and the value of every photograph I have of her.

It's that last thing that so many of you miss. As photographers and videographers, you're magicians. You turn intangible memories into something people can look at and cherish for a lifetime! Think about that the next time you're feeling frustrated over the challenges of running a business today.

The pandemic took a lot away, but it didn't touch the value of memories or the need to keep creating and capturing them. Yes, business disappeared for a while, but it's coming back fast, and you can either watch the parade go by or be in it!

I've said or written this hundreds of times: Except for modern medicine, no career field has given the world more than everyone in the imaging world. 

Wishing all of you a spectacular Sunday and Mother's Day. This is definitely a day to hug your Mom for at least eleven seconds. And if you're like me and your Mom is no longer around - close your eyes and hug her anyway - she'll get it.

Happy Mother's Day!