by Skip Cohen
Welcome back to Fast Food Friday. These posts are all about things you should be doing to build a stronger business. They're intentionally meant to be short and relatively easy to implement because so many of you are right-brain off-the-charts creative types. You'd much rather be creating than running your business, paying attention to the numbers, or planning the year ahead!
Today's topic has been hit before, but with ClickCon being a brand new show, I thought it would be good to highlight some of the key aspects to this unique event and get you thinking about how to get the very most out of the trip as well as any other conferences you attend.
Attending any conference, convention, or workshop is an investment. Just like investing in new business ventures, you need to do your homework and know what you're spending money on. Unfortunately, too many of you head off to a conference without spending any time thinking about why you're going in the first place.
For me, it's about networking and collecting ideas on how to be better at your craft - both technically and in business and marketing. In regards to ClickCon, you want to be headed home after the event with new ideas, both long term and short that you can implement right away. And with this new show's venue, it's virtually guaranteed to give you ideas so you can thrive, not just survive in 2019.
Maximizing Your Time, Value and Experience at ClickCon
What gets me excited most about this new show is just that - it's a NEW show. And, it's in Chicago which is outrageously easy to get in and out of, whether you're in the air or on the road.
Because it's new - there's something special about being one of the attendees at the "first" of anything, and especially in this industry where building relationships is so meaningful. Plus, because there's a lot of hands-on shooting, Chicago will provide a pretty fantastic backdrop to help you further build your portfolio.
There's very little in this industry better than a convention to help you recharge your battery, but to maximize the value of your time away from the business you've got to plan a little in advance.
Check out "Why?" one of the most popular features on the SCU Blog. It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're over 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.