The SCU Diner has been serving up Fast Food Friday specials every week since February 16, and just when I think we've run out of nutritious "blue plate specials" something new comes up that's perfect.
Fast Food Friday's are all about ideas to help you focus on the challenges of building a stronger business and making yourself habit-forming to your target audience. You're a working photographer, more than likely a right-brain creative type and more you probably hate the operational side of the business. So we started sharing ideas to help you through the challenges.
This week's special is a little different than many of the past, and it's all thanks to a good friend who recently sent me an IM on Facebook. He wrote,
After almost three decades I am switching gears. I'm headed back to school to get my MS in Instructional Design and Technology. Photography will be a plus as far as life experience. I immediately thought of you when I made this decision because of how successfully you have switched gears more than once.
Well, that got me thinking about how many of you hit the panic button when you think about changing paths. Some changes are significant in the form of full-blown career changes, others easier to handle, like expanding to another photographic specialty, etc.
In 2009 I made the biggest change in my career - inspired by many of you, I decided to head out on my own and start my own company. As I hesitated to take the plunge, Sheila asked me, "What are you afraid of?" My answer was immediate, "Failing!"
Sound familiar? So, I'm dedicating this week's lunch special to my best buddy, my wife, Sheila. She's my support group and has been there every minute of the way, now coming up on ten years. To quote Jerry Garcia, "What a long strange trip it's been!"
This is the time of year when so many of you start thinking about future changes. Let's see what the SCU kitchen can whip up to help you through the process.
Changing Paths as a Photographer
Here's the fun of being in a career field that's in line with the arts...everything can change, and each of you has to go with the flow. Success in photography is about what's in your heart. You can't create images that tug at people's heartstrings if your own heart isn't in it.
Stop beating yourself up for changing your mind. It's like going through my closet...I've got my fat clothes for when my weight is up and the thinner ones for when I'm trying to get in shape, but every day when I get dressed, I have to go with what fits! Okay, so as an analogy it's a stretch, no pun intended, but think about the passion you have for the craft and then let it take you in the direction that feels best.
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