Your attitude, not your aptitude, will determine your altitude.
by Skip Cohen
A few years back, I started a series of reminders to help you set the stage for holiday seasonality. I'm bringing back a few of my favorites. My goal is to help you build a better foundation to finish 2023 with great sales. There's one ingredient that tops the list and sets the stage for EVERYTHING you do in marketing, brand-building, and promotion - your ATTITUDE!
When I was in junior high, the basketball coach had a sign in his office, much like the Zig Ziglar quote above: Winning is 80% motivation and only 20% skill!
Seasonality is already ramping up. But there's still time to capture and create more business for 2023; it all starts with your attitude. Here are some things to consider:
I'm not minimizing how tricky business is these days. However, with the renewed sense of family that came out of the pandemic, you have so many opportunities to capture more business.
Remember, you can't create images that tug at people's heartstrings if your own heart isn't in it! And, if you're overwhelmed and don't know what you can still do, you know where to find me!
Check out "Why?" one of the most popular features on the SCU Blog. It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're over 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.