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ColorTRUE - Raising the Bar on Quality

4/15/2014

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A few weeks ago I wrote a post about putting ColorTRUE to the test. Most of you know how low-tech I am, in fact, if there was a support group for the technically challenged, I'd be their poster child! The truth is, nothing could have been easier, but what I liked the most is what ColorTRUE does.
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It couldn't have been easier: color calibration and then black and white - X-rite, ColorMunki and the ColorTRUE software did it all.
Most of you understand the importance of showing images that are calibrated beyond "eyeballing". Being shown thousands of images each year by photographers at meetings and conventions, that's what I find the most valuable. However, it's the ease of use that I personally get a kick out of, along with a huge benefit - seeing what images are going to look like based on different papers.
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Everything is so easy - just a click and my iPad is calibrated to the lighting in my environment.
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This is one my most favorite features - being able to see how an image is going to look on different papers.
If you haven't taken the time to download the FREE app yet, it's only a click away.  What good is working to create the finest images of your life if you're not showing them on a device that's calibrated?
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