Great things in business are never done by one person.
They are done by a team of people.
by Skip Cohen
It's Marketing Monday! After writing about business and marketing for the last fourteen years, it's pretty tough to come up with something you haven't heard before. But there are different reasons for becoming more proactive, especially this time of year. For example, I've noticed more and more, there's a business "pandemic" slowing too many people down - stop believing you need to fly solo on everything you do!
Start looking for partners! Even though it's late in the year and fall/holiday seasonality is right around the corner, consider finding a few partners. Partnerships expand your reach, save money, expand awareness, and increase revenue.
One more challenge in our lives makes the timing for a partnership such an advantage - the noise in everyone's life today. It's getting more and more challenging to reach your target audience. Great partnerships help you get noticed faster, and help you stand out in a very noisy world!
Stop thinking you always have to fly solo. Business has changed dramatically, but along with the frustrations, there are some unique opportunities for creative leadership. You don't need to grow or jumpstart your business alone - think about strategic alliances in your community to build together!
Coming together is a beginning,
staying together is progress,
and working together is success!
Check out "Why?" one of the most popular features on the SCU Blog. It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're over 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.