by Skip Cohen
Because I love the illustration from Adobe Stock above, and it makes me smile, I'm going to stay with doing a "Hump Day" feature. It's too much fun not too! I'll do my best to keep it light and continue this series of quick thoughts to help you through the back half of the week and build a stronger business. Years ago, I did a podcast with Matthew Jordan Smith as my guest, and we talked a lot about special projects. Special projects help you stay focused on your creativity. This is especially important when your bread-and-butter business isn't as glamorous as you had hoped. A unique project allows you to be in complete control and can be virtually anything you decide to capture. And you never know when a special project can become something bigger than you planned. Special projects can become exhibits, gallery shows, books, and even new businesses. For example, Matthew's book Future American President was based on an idea that was part of his life for at least three years before publication. Most important of all is a special project helps to keep your sanity! Special projects help you stay focused on your passion for the craft beyond whatever pays the bills. When did you last shoot for your most important client - yourself? So often, what might have started as a just-for-the-fun-of-it idea evolves into something more focused and substantial. Well, it's Hump Day, and the rest of this week is perfect for finding yourself a special project involving your skillset, camera, and unbridled creativity.
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