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Photography and Video Slideshows - Titles or No Titles?

2/2/2018

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Intro by Skip Cohen

We started Photodex Fridays because so many of you work events on the weekends. So, we thought the best way to keep ideas fresh in your mind was to share them closer to your working schedule. However, the truth is, everything we've shared is good any day of the week.

Suzette Allen is back with some great tips on adding title slides, but I want to expand on her concept just a little bit.

If you've ever entered print competition or read some of the suggestions by the judges over the years, one of the best tips is to pay attention to the title of your image. There's that old expression of what's in a name? Well, sometimes the answer is everything!

Suzette's suggestion on title slides adds a more sophisticated element to a slideshow, but I want to remind you to pay attention to the title you put on the entire show as well. I know it's a different application of the word, title, but the creative tools you have to share your images in a presentation have never been greater. 

Check out ProShow 9 with a click on the banner on the right. You'll find so many terrific ways to enhance your slideshows and better demonstrate your skill set, including title slides. And, don't forget to use SAVE20WITHSKIP in the code box when you purchase any Photodex product for a 20% discount. For a limited time, this special discount code is still active.


PictureClick to visit Suzette's site for more ideas to help you build a stronger business and raise the bar on your skill set.
For life in general, titles may have their place, but as a pretty humble person, I’m not really into titles. However, when it comes to a slideshow, that’s another story! Because a slide show is telling a story, using only pictures and music. Of course, the music choice will set the mood, but you are relying on the images themselves to spell out the story clearly. 
 
Sometimes, the story is clear and no titles are needed, but most of the time, I think that titles HELP tell the story. They set the stage instantly so the viewer can recognize what is going on in an instant and THEN gather more visual details faster!  If you have the luxury of seeing your show many times, all the questions are answered and each time you see more details to your story. But for maximum impact, choosing short, concise titles will help your story unfold more smoothly and believably!
 
Here is a fun family session, with no titles. You can tell what’s going on but in many instances, you need to study what each person is doing to tell what is happening.

But here in this show, the titles were added so there is no doubt what is going on and it seems even more entertaining, as your expections are met in each scene. ​
Titles can often make a show more formal, but mostly, they give it more meaning. I always end my shows with music credits and photo credits, but sometimes, I add an ending message or purpose statement. Especially if it is a surprise or gift, it adds much to the meaning and becomes a cherished memory.
 
Check out this walk down memory lane—that ends as a special gift for a very good friend. Titles can be added within Proshow, or in this case, made as a slide or graphic and brought in as an image. I typically add the effects of Zero Motion too, so it is easy to read and words don’t get chopped off in transitions!
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    Skip Cohen is President of SCU, founder of Marketing Essentials International and past president of Rangefinder Publishing and WPPI. He's been an active participant in the photographic industry since joining Hasselblad USA in 1987 as president.  He has co-authored six books on photography and actively supports dozens of projects each year involving photographic education.

    Scott Bourne

    Scott Bourne was the first Dean of Marketing at SCU. He helped to establish this blog as a resource for aspiring and working professional photographers. He's an educator, artist, author and from time to time you'll see his name on guest posts that are always relevant to photography and marketing!

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