Professional Photographers: What Could You Accomplish if You Had Your Own Marketing Department?

With MAP you're always connected to your facilitator and staying focused on a consistent marketing presence.

by Skip Cohen

It's August and in another couple of months we're going to be into the seasonality of the fourth quarter. Plus, it's the gateway to 2017 and a new year of potential sales. So, what are doing to make sure you're marketing with impact, creating buzz and hitting the right demographics? My bet is most of you have great ideas bouncing around in your heads, but you don't have the time, staff or the design team to get very much implemented.

This is going to be a short post with a very important link. A few weeks ago I spoke at Marathon's MAP (Marketing Advantage Program) Getaway. It was a great program, loaded with content, but that's probably one of the smallest benefits of being a MAP member. The real benefit is the support MAP offers every photographer:

• Your own personal facilitator talking with you as often as you need help. Your facilitator is like the drummer on one of those Viking ships we see in the movies - beating the drum to keep you on target with a timeline for every marketing program you're doing.
• A facilitator is going to help you with ideas and then connect you with Marathon's design team to create high impact mailers and programs for your target audience.
• Best of all, your monthly fee is credited towards other purchases of Marathon products. From business cards, to mailers to brochures along with Bella Art Prints, Albums and even websites, you're either getting the facilitator support FREE or fulfilling your printing needs FREE. It's all in your perspective.

So that's it - click the banner at the top to find out more. And, while I admit this is sort of an infomercial, if you know my reputation, I don't direct you to any company I don't believe in. The Marketing Advantage Program is so perfect for so many of you.

It's time you stopped trying to do it all yourself and checked out your ability to have your own marketing department! Even better pick up the phone and call Marathon to check things out firsthand.

Photo Credit: © gustavofrazao