Marathon's NEW MAP Website - Marketing Support at Its Best!

by Skip Cohen

I posted a tweet this morning that I've shared before both on Twitter and in a previous blog post:

Without customers you don't have a business. You have a hobby!
Don Peppers and Martha Rogers

The purest definition of marketing, based on the needs of so many of you, is all about finding customers. I know that sounds incredibly basic, but the dilemma so many of you are in is the result of not paying enough attention to how your target audience is going to find out about you. 

For a start, check out Marathon's new MAP website. It's very slick and loaded with some great content, especially about the MAP (Marketing Advantage Program). Most of you see yourselves as artists. You're working hard on building a strong skill set. You're paying attention to the importance of understanding great technique and each day raise the bar on your lighting, posing and exposure skills. But, here's the question of the day:

What good is working to create the greatest images of your life if nobody knows about you? What good is creating stunning portraits if nobody is walking through your door and you're eating macaroni and cheese every night?

I love Marathon's Marketing Advantage program because it gives every member their own marketing department. It fulfills everyone's greatest need, giving you more time to keep working on your skill set as an artist while getting help from your facilitator in laying out a marketing plan and then, making sure it's being implemented.

Check out two of the videos we did at last year's MAP Getaway. We recorded sixteen of them, so there will be more shared in the weeks ahead. These were unsolicited comments from MAP members who just wanted to share their experiences and volunteered to be on camera.

Monic Hurtado said it best, "When I first started I was very much alone trying to guess what was next. And when I first heard about this I decided to call MAP and sign up. I don't think I could do it alone again."

Check out the new MAP website with a click on the banner above, or just click here to get your free information packet.

Here's your chance to match your dream of building a stronger business together with the tools to get the job done!