If Tamron just gave you the product spec sheet to review you'd be bored and never pay attention to the key features of this lens. Instead they've combined great images, a hands-on experience with a great artist and technology to help you understand this is no ordinary zoom.
Now, think about how you'd tell the story about your business. I know, this is a product and your business is a service - but there's so much we can learn from some of the great content producers out there, like the team at Tamron who produced this video. As you shared images demonstrating your passion for the craft what would be the key bullet points making your business different from your competitors?
Tamron is making some of the finest optics in the world and they're dedicated to helping you build a stronger business and skill set. Check out the schedule for the "Keep on Clicking Tour" - the tech team is on the road all summer long!