"Fitting in is Overrated!"

YOU ARE NOT FOR EVERYONE
Fitting in is overrated. You are not for everyone, don't strive to be.
Cyndie Spiegel

by Skip Cohen

​With the Thanksgiving holiday coming up this week, it's a short week, but certainly not light on being busy. While there's not a lot of time left for any business to do very much to capture more of 2024's seasonality, there's still a great point to make about your artistic and business philosophy.

In early October, I shared a blog about being comfortable with the word "No." Not everyone is your client, which makes turning some business down necessary when the request is too far outside your goal or even your comfort zone. But I want to share a more profound message in today's post, and it's all packaged in Cyndie Spiegel's quote above.

A few years back, my good buddy, Terry Clark, made a point about success: "The best thing to do to survive and thrive is find what everyone else isn't doing and do that thing." Stop doing what everyone else is doing, and use your creativity and passion for the craft to stand out from the herd!

We all desire to fit in, but when everybody fits in, most activity becomes a commodity! Your goal as an artist and small business owner is to be unique, exceed customer expectations, and make yourself habit-forming!

Don't compromise your goals and aspirations for the sake of being in line with what everybody else is doing!

I thought fitting in was something I had to fix. Now I see it as my superpower!
Maxime Legacé