by Skip Cohen The purpose of Fast Food Friday never changes - to help you build a stronger business model. Every week there's been something that comes up that sparks an idea that leads to another blog post. This is a short one today, and all it takes is a scroll through YouTube. Last night, while hanging out in Phoenix with Michele Celentano and her husband Paul, we wandered through YouTube. It started out looking for laughs, but by the end of the night, we'd used YouTube to search for old videos with Monte Zucker, Don Blair, and Dean Collins. Most of you never knew any of them, but their role in our industry was instrumental in building a foundation for quality and consistency in imaging. But my point goes well beyond some of my heroes that we've lost over the years. Too many of you have taken shortcuts to build your skillset. Sometimes it's been intentional, other times the result of the pressure to develop your business. Being a success as a professional photographer is about being able to meet the needs of each client. It's about listening more than talking. It's about building relationships and never compromising on the quality of a photograph. Well, YouTube is jam-packed with thousands of videos from photographers who are no longer with us together with some of the finest artists in the world who you know today. All it takes is hanging out in the search box and putting in the names of artists you should know more about. I found this short teaser that David Ziser posted in 2012, which tied back to Photovision. And if you've been around for a few years, you'll spot Clay Blackmore and a few other favorites. But, there's also some classic content that Monte shares. And just to have some fun with a great example of timeless advice - check out this video from Creative Live featuring Michele Celentano on posing groups. With the fourth quarter seasonality now in full swing, along with the demand for family portraits, the timing is perfect for so many of you to watch this video!
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