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Bobbi Lane

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...and my advice for photographers just starting out.

There are several important elements to getting your business going and all are necessary.

#1 Learn good business practices. You could be the greatest photographer ever, but if you don’t know how to market, sell, research, price, and be organized, you will be eating macaroni and cheese instead of lobster! SCORE is a great and free resource, as is the SBA and they will help you with business plans, marketing and organization.

#2 Keep your photography skills current both technically and creatively. Study with the best, with people who are still shooting and are aware of today’s market. Get feedback and critiques on your work from those that know, not just your mom and friends!

#3 The best way to learn is to shoot, shoot, and shoot some more! I give my students the challenge of making 10,000 images in a month, which seems daunting but it’s an incredible learning and growing experience on many levels.

All of the above points to being a part of an organization, like SCU,  where you can meet your peers, learn from the masters and get inspired!

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Images copyright Bobbi Lane. All Rights Reserved.

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