"Why?" with Melanie Anderson

1/26/2017

I started "Why?" to introduce you to the movers and shakers in the industry, never realizing the power of the backstories behind each image. With every image there's been a lesson and today's "Why?" with Melanie Anderson is a perfect example.

Melanie not only shares "Why?" this image is one of her favorites, but her story is the perfect reminder of what photography is all about. I'm often accused of over-using the words "memory-makers," but that's what imaging is all about. So often artists forget about the trust their clients have put in them to capture images that tell a story.

Melanie isn't just a great artist and educator; she's a storyteller. Even without her sound-byte you get part of the story just looking at her image.

If you don't know Melanie, catch her at an upcoming workshop. Click on the image to visit her educational site and put her on your list of people who need to be in your network!

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"Why?"

Check out "Why?" one of the most popular features on the SCU Blog. It's a very simple concept - one image, one artist and one short sound bite. Each artist shares what makes the image one of their most favorite. We're coming up on 100 artists featured since the project started. Click on the link above and you can scroll through all of the episodes to date.

Authors

Skip Cohen is President of SCU, founder of Marketing Essentials International and past president of Rangefinder Publishing and WPPI. He's been an active participant in the photographic industry since joining Hasselblad USA in 1987 as president. He has co-authored six books on photography and actively supports dozens of projects each year involving photographic education.