Every Thursday I post a "Throwback" image. I have no idea who started Throwback Thursday. It's become a weekly obsession and something I look forward to every Wednesday night when I go off in search of something to post. Here's a way for you to incorporate the concept in the marketing approach for your business.
Most of you have blogs and are often complaining about having nothing to write about. Old images create the perfect opportunity. Use your personal Throwback images and post an old image every Thursday for your readers.
Stay with me - there's a method to my madness because this is more than just entertainment. Posting an old image gives you a chance to talk about the importance of photography. It gives you a chance to remind parents their children change a little more every day. It's an opportunity to remind families that grandparents are special and won't be around forever. It's a time where you can share the importance of capturing memories.
At Marathon's MAP (Marketing Advantage Program) Getaway a few weeks ago, one of the attendees talked about looking through some old boxes and finding a picture of her grandparents wedding from the early 1900's. Sharing that image gave her the opportunity to make a point with her clients and readers about the value of old photographs.
And in terms of the video above and the importance of capturing memories, Belle turned twelve last month. She was five going on six when I shot the video with a little point and shoot. From grab shots to a family portrait by Michele Celentano, every image is important to us and especially to "Grandma Sheila".
It's time to show you can walk the talk!