Try his sage advice and see if it makes sense:
Think about how many notes you've taken in various programs, but never did anything with! You wrote them down and then life got in the way.
So, at the next convention you attend. or better yet, at the upcoming Summer Session of SCU, why not try something new? Walk into each program looking for just one thing you can implement. Take all the notes you want, but focus on finding that one lead thing to learn that will change the way you photograph or market yourself, images and services. With each speaker you're looking for just one thing that gets you excited about changing a specific aspect of your business.
"What's the one thing?...that's what you have to figure out!"