When I first saw this video from Suzette Allen, I completely missed her point! I honestly thought there was something wrong - just images in a video with no music. In fact, I started to send her an email when I decided to read her post. What a concept - right?
As I read today's post, it occurred to me what a stroke of brilliance this concept really is. It's a commercial application and perfect for so many different businesses. Even better is the minimal effort it takes to create the product/application and the way it's being used.
This was done for a commercial client, a restaurant. So many of you have clients who are business owners and could use an enhanced video to merely fill in with a subliminal message or just entertainment. A realtor might have a video running of homes they've sold, smiling clients visiting their new homes, etc. The application lends itself to original images as well as stock photography.
Photodex makes it so easy to do, and whether you charge for the additional service or make it an add-on with a package, it's destined to create goodwill and enhance your relationship with the client.
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We have done work for a restaurant over the past couple of years and now they have opened a new one! The restaurant has TV screens in it playing a variety of selected channels but didn’t want to be playing ALL the time. Specifically during certain times of the day. However, they didn’t want just blank screens in the off-times. They came to us to create a video of a very slow image transition loop of pink martini glasses so that it always has something visual going on, but is a classy show that boosts their image when not playing specific programming!
We immediately accepted the challenge, knowing it would be a piece of cake to create! No music needed- just pink martini images and smooth fades and movement. We created something for them that was clean and simple, classy and colorful, keeping in step with their brand message.
Pro Show Web continues to make it easy to raise the bar in our photography and our ability to do great storytelling! The simple ease of pulling this together makes me want to create a line of similar products for businesses. #beprofessional #keepitsimple #lookinggood