From a business perspective, slideshows are about two things: building a stronger brand and expanding your revenue stream. We're a word-of-mouth industry, and I'm still surprised when I meet artists who don't offer any presentation for their clients or create one as a marketing tool.
For example, we're coming up to the peak of seasonality in professional photography for most of you. Right now all of you should be offering your clients a 30-60 second slideshow holiday card! Imagine the reaction from just one client who you surprise with a slideshow. There's no limit to the word-of-mouth publicity you could get.
Being in business as a photographer/artist today is no easy task. You've got to stay on top of technology, consumer trends and most important of all, separate your business from your competitors. You've got to stand out! Photodex is giving you a chance with an unlimited combination of special effects to make your work stand out even more!
This is the perfect time to check out the ProShow blog too. There's so much great content on the blog. New material is being posted regularly, but there's also a lot in the archives, just waiting to be discovered by more of you needing help.
And that's what I love about working with the Photodex team - they're always looking for ways to help you build a stronger skill set.